CACS Overview

Our region has utilized the services at Capital Area Counseling since 1968. Capital Area Counseling is a 501c3 not-for-profit corporation established to meet the mental health and addiction needs in Central South Dakota. The agency employs over ninety employees, who provide services in their offices or in the community, such as at schools throughout the area. CACS serves the nine counties of Hughes, Stanley, Haakon, Jones, Lyman, Buffalo, Hyde, Sully and Potter. The agency has an annual budget of $5.2 million.


Capital Area Counseling Service, Inc. aspires to be a great place to receive care and a great place to work in central South Dakota.

Core Values

Compassion - sympathetic consciousness of others' distress together with a desire to alleviate it;
Accountability - an obligation or willingness to accept responsibility or to account for one's actions; 
Respect - A feeling of deep admiration for someone or something elicited by their abilities, qualities, or achievements;
Trustworthiness - The ability to be relied on as honest or truthful.


“The Right People Efficiently Providing Human Services To Those Who Need Them.”

At CACS, we strive to provide world class customer service, a culture of staff and client engagement and wellness, excellent outcomes, rapid access to services, comprehensive care and excellent value. And all employees have a personal responsibility to carry out our mission intentionally everyday with our purpose and core values in mind. Our employees and Board realize the value and potential there is in the diversity among the Board, employees, consumers and community partners. Each person brings different strengths to the table. 

“Great vision without great people is irrelevant,” Jim Collins

Corporate Identity

Here’s a look at how Capital Area Counseling Service developed a working Mission Statement and a complete Corporate Identity.

Capital Area Counseling Service has invested much time and effort studying the work of Jim Collins - an internationally renowned business researcher, author and consultant. Collins believes every great company deeply understands three key concepts for success:

P – What Are We Passionate About?
B – What Can We Be “Best In The World” At?
E – What Drives Our Economic Engine?

Collin’s research states that at the center of these key concepts, you find the Hedgehog Concept to unlock a company’s greatness. The CACS Hedgehog Concept (mission statement) was finalized in 2013 and is based solely on Jim Collin’s Hedgehog Concept – one simple crystalline concept with a ping of truth.
HH – The Right People Efficiently Providing Human Services To Those Who Need Them

CACS has wellness at it’s core. Highlighted by hope, strength and balance, the creative process of the logo began with three overlapping circles. Once the outer curves of the circles were removed, a powerful graphic-icon emerged. This bud-like shape represents the internal growth at CACS, starting from within and moving outward.

Even the circular typeface reflects life’s revolving journey and our constant renewal. To our Board and Staff, this new logo demonstrates our company’s transformation. It is our road map for the future and will serve as a constant reminder in helping individuals and communities “build better tomorrows.”

Visionary Awards

2018: Jim and Susan Mollison
2017: Pierre Police Department
2016: Mike Leidholt, Hughes County Sheriff
2015: Mansour Karim
2014: Jim and Cathy Bartels
2013: Bob Sutton, South Dakota Community Foundation
2012: Mike Putzier, SD Department of Social Services
2011: Doris Holden, Burke & Associates
2010: Larry Weiss, Parents Matter
2009: Kristin Brost, BankWest
2008: Terry L. Dosch, SD Council of Mental Health Centers
2007: Judge Lori S. Wilbur
2006: Donna Fjelstad
2005: James DM Russell
2004: BO Lindbloom MD
2003: Ellen Lee

Where It All Began

In March 1962, thirty doctors, ministers, hospital administrators, social workers, teachers, nurses, and other interested citizens from the Pierre area met to explore the possibility of organizing a chapter of the Mental Health Association. The result was the formation of the Center Area Chapter for Mental Health, the primary goal of which was to work toward initiating the provision of mental health services in the Pierre community. The Chapter elected its first officers in April 1962*. In March 1963 the group completed an extensive survey to determine the needs of the area, which included Hughes, Stanley and Sully Counties. Alcoholism and "family breakdown" resulting in disciplinary problems at home and school were identified as the two leading problems. In December 1986, the first group home was established in a rented property on Euclid Avenue. The home was named “Betty’s Place” in honor of Betty Larson’s long-term efforts to improve the quality of life for the chronically mentally ill.


St. Mary's Healthcare Center
Pierre Boys and Girls Club
Oahe Child Develoment
American State Bank
Dakota State Bank
Pierre Police Department
Hughes County Sheriff's Office
Medical Associates Physicians
Oahe, Inc.
Lower Brule Sioux Tribes
Crow Creek Sioux Tribes
Stanley County State's Attorney
Hughes County State's Attorney
Pierre Ministerium
South Dakota Human Services Center
Stanley County Schools
The Right Turn
Capital University Center
Pierre Indian Learning Center
Bob Clark Insurance / Dakotacare
Raymond James Financial Services
Factor 360
Pierre Players
Missouri Shores Domestic Violence Center
Countryside Hospice
Professional Counseling Associates
Avera St. Luke's Hospital
Avera McKennan Hospital
Retired Senior Volunteer Program
May, Adam and Gerdes, Attorneys at Law
South Dakota Department of Health
South Dakota Department of Labor
River Front Broadcasting
Dakota Radio Group
Fischer, Rounds and Associates